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Stats and Stories
Our grants making a difference

Folk On The Rocks

Program and component
Arts Across Canada, Public Outreach

Community
Yellowknife, Northwest Territories

Field of practice
Music

Grant amount
$22,500

Fiscal year
2017-18

The Folk On The Rocks Festival offers more diverse programming

13 percussionists performing on an outdoor stage underneath a large Folk On The Rocks sign.
Dene Drummers, Main Stage, Folk on the Rocks 2017 Photo: Angela Gzowski

In 2017, the Folk On The Rocks music festival in Long Lake, NWT presented fresh programming that reached many people.

A major presenter in the Northwest Territories

The 37th Folk On The Rocks Festival (14-16 July 2017) once again affirmed its importance in its community by offering more than 73 performances and workshops. The event, held a few kilometers outside Yellowknife, attracted thousands of people.

A larger audience thanks to diverse programming

Despite its name, the festival does not restrict itself to folk music, but programs a wide range of genres—hip-hop, bluegrass, traditional, soul and even Bollywood-type rock! After conducting a survey of its attendees’ music tastes in 2016, the festival adopted an eclectic approach, supported by a huge promotional campaign and a new brand-image.

Tagged As Stats and Stories Arts Across Canada Public Outreach Music