Manager, Community and Digital Engagement
Closing date: 25 October, 2017
Competition: 2420 (Internal/External)
Status: Regular Full-time
Salary Scale: $78,810 to $95,077
The Council may inventory the information received from candidates for other similar positions.
About the Canada Council for the Arts
Join our team and play a role in supporting Canadian creativity. The Canada Council is a dynamic, highly-respected federal Crown corporation with a mandate to foster and promote the study and enjoyment of, and production of works in, the arts for the benefit of all Canadians. We offer competitive salaries and benefit package. For more information about the Canada Council for the Arts, please visit our website at www.canadacouncil.ca.
About the role
Reporting to the Director, Marketing Communications, the Manager is responsible for developing and implementing a social media strategy and supporting Marketing Communications objectives and the Council’s content strategy on diverse platforms, with the assistance of a team of four (4) employees.
As the Manager, Community and Digital Engagement, you will:
- establish an innovative strategy of community engagement;
- contribute to the design, rollout and success and impact measures of major projects and digital media campaigns;
- guide the team to develop and optimize relations with digital influencers and the media in the arts and culture community at the international, national, regional and community level, to promote the mission and maintain the reputation of the Council;
- optimize user-generated content (UGC);
- develop strategies and systems of analysis and metrics (analytics) to facilitate ongoing learning and development;
- support social media learning and capacity building in different branches of the organization including the Canadian Commission for UNESCO, the Public Lending Right Program and the Art Bank;
- advise senior management and Council employees on social media strategies; and perform other related duties.
You may be required to travel up to 30 days per year and on occasion, work irregular hours. The duties of this position require the direct supervision of four (4) employees.
Basic requirement of the position
- An undergraduate degree in communications, marketing, public relations or an equivalent combination of education and professional experience related to the responsibilities of the position
- Five (5) years of experience in communications, with advanced expertise in social media and community management
- Two (2) years of experience in supervisory role
Skills & Competencies
- Outstanding strategic thinking and project management, ability to conceive and oversee concurrent, and measurably effective digital campaigns
- Excellent aptitudes in team management
- Good interpersonal skills
- Demonstrated contributor to online communities in Canada’s social media landscape.
- Excellent writing skills for digital and social media
- Experience in community management, ability to take advantage of user-generated content (UCG), ability to rapidly target influencers
- Mastery of tools of technological publications and analyses (e.g.: Hootsuite, Mailchimp, Buffer, Twitter Analytics, Facebook Insights, Google Analytics, Adobe Analytics and other third party software for social media analysis) as well as paid social media strategies
- Adept at leading the social media team in managing issues and demonstrating leadership
- Excellent judgment in managing complex or negative social media commentary, trolls etc.
- Cultural sensitivity and a commitment to principles of equity
- Ability to resolve problems and promote mutually beneficial collaborations
- Ability to work in a dynamic, fast-paced environment and balance multiple concurrent priorities
- Ability to manage human and financial resources.
- Creative skills, including graphic design, photography and video would be an asset
- Excellent knowledge of established and emerging social media trends and networks
- Knowledge of the Canada Council, and the arts and culture landscape in Canada
- Familiarity in dealing with media and public relations would be an asset
- This position requires the use of both official languages. The requirements in the second official language are: an advanced level in oral, reading comprehension and writing.
This position is located in Ottawa.
How to apply
Send the complete Application Form quoting the competition number listed above and a copy of your resume to the attention of Mylène Mougeot, Human Resources, prior to the closing date by email at firstname.lastname@example.org.
For more information please contact Mylène Mougeot at 613-566-4414 or 1-800-263-5588, extension 4124 or by e-mail at email@example.com.
We thank all applicants for their interest; only those selected for an interview and/or a written exam will be contacted.
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We value diversity in our workforce and encourage candidates to self-identify as members of the following designated groups: women, visible minorities, Indigenous peoples and persons with disabilities.
We are committed to providing a workplace that is inclusive and accessible to all. Should you require accommodation during the staffing process, please do not hesitate to contact a member of our Human Resources team.